Director of Marketing, London/Paris

This is a fantastic opportunity for a strong Marketeer to be the Director of Marketing of one of the most forward thinking Private Equity Groups in Europe.

One of the most exciting projects for the new Director of Marketing  will be to focus on the rebranding and repositioning and launch of the lifestyle boutique hotels within the Group.

We are seeking a well-rounded, entrepreneurial individual to drive the commercial outcomes and strategic agenda of these highly anticipated hotel rebranding and launches. This is an exciting and challenging opportunity for a passionate Director Marketing  who has the skill set and experience to drive the business forward and effectively lead an energetic and standards-driven marketing department with the objective to create a process driven marketing department.

The role has been developed because of significant growth, and expansion plans, as well as the anticipated need to provide a high level of support to the rebranding, repositioning and launch of new hotel openings within the group.

The successful candidate will be a dynamic and results orientated individual who is intelligent, persuasive, forward thinking, and above all, able to demonstrate excellent marketing & leadership skills. Working with the VP Commercial the Director of Marketing will develop strategic marketing, advertising, media, PR, and internal communications plans designed to raise brand awareness and in turn drive Hotel revenue.

In addition to at least five years industry experience, the candidate must have held a leadership position in a well-established company and be able to demonstrate a track record of sustained success. A sound knowledge of marketing disciplines is essential; as is a broad understanding of, data management, DM, and CRM. A strong appreciation for the sales function with a focus on meeting client needs through outstanding service is also required.

Key skills and qualifications 

  • Comfortable and confident in taking the marketing lead and managing external creative and PR agencies
  • Strong commercial acumen.
  • Experience in managing budgets, revenue proposals and forecasting results
  • A creative thoughtful leader who can influence
  • In-depth knowledge of the hotel / leisure / service sector.
  • Strong leadership skills to effectively manage and motivate external suppliers to be creative and effective whilst understanding a clear ROI
  • Accountable and resilient.
  • Ability to work under pressure.
  • Computer savvy specifically as it relates to Excel, PowerPoint
  • Excellent verbal and written communications and presentation skills
  • Self-motivated, hardworking, and possessing excellent leadership skills.
  • Believe in teamwork, outgoings, dynamic, innovative, and loyal

 Essential skills and qualifications

  •  An experienced Marketeer with experience of rebranding, repositioning, and launching hotels with lifestyle and on trend hotels
  • A Marketeer with a history of managing external agencies
  • Current or previous experience working in UK
  • Fluent in English
  • Proven history setting and reviewing KPI’s, budgets and forecasts and ability to challenge performance
  • Strong leader able to deliver agreed strategy and improvements across the business
  • Initiative-taker, capable of handling multi-faceted projects whilst working under pressure
  • Experience with Capex projects and hotel openings

Highly desirable skills and qualifications

  • Previous career experience working in the London/Paris market
  • Previous experience working with international hotel brands
  • Experience managing the complexity of the entire marketing mix
  • Experience with lifestyle hotels
  • Fluent in French

For more information or to apply, please contact Guy at mm@madisonmayfair.com or call on +44 208 600 1180

VP Sales, Revenue & Marketing – UK

Based in the United States, our client is a Hospitality Management firm for a select profile of the most trusted, bold, and innovative hotels, resorts, restaurants, and hospitality brands.

Their success is built on a unique style of entrepreneurial management and ownership mentality that enables them to provide each of their properties with the individualized personal service of a small company, enhanced by the breadth and depth of the skill and experience at a larger company. They continue to invest heavily in their people, services, and infrastructure, to create value and optimize financial performance throughout their portfolio.

They now wish to hire a Vice President of Sales, Revenue & Marketing. This role will have total oversight of these separate functions within the portfolio and curate all business development initiatives ranging from product concept to revenue and customer conversion to ensure proactive strategies are in place for continuous revenue improvement and market share gain.  The role takes a hands-on approach with the hotel teams to ensure leadership aligns for success, including recruiting, mentoring, and training. This position acts as an active participant on many brand advisory groups and consistently continues to strengthen relationships with brand executives.  Will also have total oversight of marketing functions within the portfolio working in conjunction with the marketing team and the discipline leader. Additional responsibilities include all brand campaigns, digital marketing execution, brand experience partnerships and field marketing deployment working in conjunction with the specific discipline leaders. This position has led responsibility to implement paid media and content strategy across the portfolio.

Key skills and qualifications

  • Bachelor’s degree, preferably in business or hotel management, from 4-year college or equivalent knowledge and experience.
  • 10+ years of prior professional experience in the hotel sales & marketing industry
  • Able to execute a Marketing Plan to enhance revenue
  • Strong business writing ability, attention to detail, organizational and analytical skills
  • Ability to communicate both verbally and in writing across all levels of the organization in a clear and concise manner
  • Self-motivated and task oriented with the ability to work independently and also collaborate well with others
  • Proficient skills in Microsoft Word, Excel, PowerPoint and Outlook are required for this position
  • Present confidence and a professional appearance
  • Travel required

For more information or to apply, please contact Guy Lean at mm@madisonmayfair.com or call on +44 208 600 1180

Head of Web Content & Merchandising – Position Filled

This job opening has now been filled. Please check our latest job opportunities here

Our UK client is looking for a commercially minded and analytical marketer with a solid understanding of web content strategy and excellent copywriting skills to lead the web content team.

You will be responsible for:

  • Planning, leading and executing the content strategy of the websites
  • Delivering website optimisations that increase conversion from both consumer and trade audiences and driving web personalisation strategy
  • Manage the team to deliver all website content including sales, marketing, product and legal content.

Please get in touch if you have:

  • MINIMUM of 10 years’ ecommerce experience.
  • Leadership experience
  • Experience managing the online merchandising of an ecommerce website and a proven track record of delivering an increase in sales.
  • Experience of implementing website personalization
  • Good understanding of UX and UI, A/B testing techniques, SEO
  • Experience with current CMS platforms
  • Working knowledge of HTML, CSS and JavaScript

 

Resort Corporate Director of Sales and Marketing, Italy – Position Filled

This job opening has now been filled. Please check our latest job opportunities here

We have a fantastic opportunity to join a successful international organisation in Italy, as Corporate Director of Sales and Marketing. This role will focus on driving and overseeing all sales, marketing, PR, Social Media and Revenue activities for a portfolio of luxury hotels (less than 10) across Italy.

This role will require the individual to travel approximately 60% of their working time.

Only candidates matching the criteria below will be considered:

  • A minimum of 5 years’ experience as commercial leader within a five-star hotel (ideally cluster or portfolio and/or resorts)
  • Strong knowledge of the MICE and luxury segments
  • Experience working for an international hotel chain would be strong advantage
  • Current or previous resort experience
  • Native or fluent in Italian

 

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