Industry News
  • Beyond Big Data

    Industry News
    Within hospitality, as well as other industries, there has been much talk about “big data” in recent years. The promise of incredible insights from previously disparate and patchy data was exciting to say the least – if not revolutionary. But sadly, for many organisations these insights have not come to pass. Click to read the
  • Learning from Airbnb: positioning, customer experience and cost

    Industry News
    Airbnb has taken over 15 million bookings since launch six years ago so it must be doing something right. The rules of the hospitality game have changed and the sharing economy is mainstream. But Airbnb is only a competitor to those hotels still fighting by old rules. While some hotel executives are in a panic
  • Interview with Marco Longhi – Italian specialty Chef

    Industry News
    Marco Longhi is a very experienced and talented Italian specialty Chef, who has worked in Italy, Australia, USA and England. He took up cooking by watching his mother at home, and learning the recipes and ingredients used by her. His last assignment was in Bahrain in a 5* hotel as Italian Head Chef, preceded by
  • How to market to the key decision-makers: women.

    Industry News
    We all know it: men generally take a back seat when it comes to planning a holiday. Its women who most often make the decisions. They do much of the research, work out the cost options and lead the conversation about holidays and accommodation. And it’s not just in the leisure sector where women wear
  • Marco Pierre White’s new restaurant venture

    Industry News
    Madison Mayfair are very proud to have successfully identified a General Manager for one of Britain’s most famous chef’s – the legendary Marco Pierre White. Dubbed the godfather of modern cooking, Marco Pierre White is a renowned chef, restaurateur and TV personality who has led the UK restaurant scene for 25 years and helped kick-start
  • Briefing: creating positive online sentiment with engaged consumers

    Industry News / TV Briefings
    The explosion in the way that everyone uses technology has dominated much conversation over the last few years. Technology, and more specifically the Internet, has brought new opportunities and new headaches for some in the way they communicate with stakeholders. Consumers now engage with brands more directly in an online world which is completely segregated
  • Briefing: Europe needs to demonstrate growth to attract investment

    Industry News / TV Briefings
    With the green shoots of growth being seen across the European market, many believe we are seeing early optimism for not only the hospitality sector but all industry. However, with increasing influence of alternative markets, like China and Brazil, the EU needs to showcase itself as a great place too for capital investment. As a
  • Briefing: African continent on the right track

    Industry News / TV Briefings
    Undersupply of hotel product in Africa is certainly prevalent, however the complex nature of a continent with so many different moving parts, makes harnessing the right opportunities difficult. Regional obstacles need to be overcome in order to fully unlock the hospitality potential, with governments and businesses working together to ensure key objectives are met. New
  • Briefing: confidence emerging in hospitality

    Industry News / TV Briefings
    This is an exciting time in hospitality. The industry is outperforming the global economy and this optimism in the sector is allowing deals to be done. Although deal activity remains below the levels of pre-2007, it is important that the hospitality industry showcases itself more positively. With the upward trends that we are seeing, this
  • Briefing: investment in data is the future of hospitality

    Industry News / TV Briefings
    Staying connected to your customer is of paramount importance as customer loyalty is to brands. The hospitality sector is very unusual as the amount of data a hotel might have about an individual is perhaps more than any other industry. But how should hospitality embrace new technology to capitalise on the enormous amount of data